Description of two classic bad apologies:
1) "I'm sorry you feel hurt by what I've done."
Usually an insincere, feeble attempt!
2) "I apologize for what I did, but you also need to apologize to me for what you've done."
You're really asking for an apology rather than giving one!
Then he goes on to say that proper apologies have three parts:
1) "What I did was wrong."
2) "I feel badly that I hurt you."
3) "How do I make this better?"
Who needs to receive a sincere, heartfelt apology from YOU today?